Heroes and Sidekicks — Senior offshore talent, hand-built into your agency
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Quality offshore talent, co-managed with you

The world’s best way to find yourself an offshore marketing legend.

Our US-based team of agency veterans will recruit a “kick yourself for ever hiring elsewhere” offshore marketing Rockstar (fractional or dedicated), and hand-build them into your team in 14 days or less.

Heroes and Sidekicks
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{{ c.years }}Start in 14 days
9:41
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✕ ✓
Step 1

Watch this video on all the goodness you’ll get when we team up!

Meet the founder
The problem, compared
Same Budget. Highest Quality.
Upwork& cheap VA agenciesDrag to compareHeroes and Sidekicks
Them
Heroes & Sidekicks
Quality
Whoever shows up
Vetted by agency veterans
Vetting
Anyone can claim anything
Tested and interviewed for you
Management
You babysit contractors
Managed with you
Thinking
Order-takers
Strategic partners
Your money
Platform fee or agency margin
One flat rate, talent + Success Manager
Step 2

See what other marketersand agencies are saying(we’re really that good).

Kim Sawatzky, K Creative
Kim Sawatzky
K Creative
Jaime O’Connor, Inspired Focus
Jaime O’Connor
Inspired Focus
Ryan Buckland, Creative Dreams
Ryan Buckland
Creative Dreams
Laura Granato, Wolf’s Edge Integrators
Laura Granato
Wolf’s Edge Integrators
Jessica Winkler, Ramblin Jackson
Jessica Winkler
Ramblin Jackson
Elson Barbosa, Go Above
Elson Barbosa
Go Above
Leah Leaves, Alderaan Business Solutions
Leah Leaves
Alderaan Business Solutions
Christine Wetzler, Pietryla PR
Christine Wetzler
Pietryla PR
Dominik Hussle, Greener SEO
Dominik Hussle
Greener SEO
Brad Cartier, Hostfully
Brad Cartier
Hostfully
The rightpeople changeeverything.
Schedule a free strategy call now →
Step 3

Answer virtually any question about Agency Sidekicks with our interactive FAQ portal.

Pick a question, get a real answer from a real person. Type a letter on your keyboard to jump straight to it.

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Video for this answer coming soon. Add its link and it plays right here.
Book a call
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Nothing matches that. Try a different word, or pick V · I still have a question.
Step 4 · Super Secret Bonus

Check out all the goodies that come with your new utility belt.

Standard issue when you become a Hero (client). Nine force multipliers, all included.

01/ 09
Scroll to explore the utility belt
Your Hero Success Manager
Your Hero Success Manager
Dean Y. · 15 years experience
Force Multiplier 1

Lifetime systems, processes, and delegation and management support with your dedicated Hero Success Manager

Five things your Success Manager owns — tap any one
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Yours for life or as long as you work with us
MC
Dean Y.
Hero Success Manager
For life
Force Multiplier 2

Lifetime technical support, quality assurance and skills training from our Sidekicks Success team

Open a row to see it in action
9:41Sidekicks Success teamWi-Fi
Five ways we back you05
SSSidekicks Success team
Expert bench 01 / 05
Your Sidekick's own bench of experts.

Team of former agency marketing, sales, and tech experts at your Sidekick's beck and call, forever.

Marketing lead Sales strategist Tech expert +6
Online now · 9:42pm Landing page bug → fixed same night
Quality assurance 02 / 05
One mistake becomes a permanent fix.

If you see the same mistake made twice, our team builds in a layer of quality assurance so it's not made a third time.

1stSpotted, coached
2ndQA added to SOP
3rdNever happens
Skills training 03 / 05
New skill? Consider it learned.

This team trains your Sidekick on new skills - i.e. if you hire a developer and later need that dev to learn Google Tag Manager, we'll teach them how to use it.

ReactWebflow+Google Tag Manager
Requested day 1Trained · day 9
Communication 04 / 05
Polish, until it's second nature.

If your Sidekick's communication or professionalism needs some polishing, we'll coach them until they're exceeding expectations every day of the week.

hey did u see the thing, lmk
Hi Maria — following up on the creative brief. Could you confirm by EOD?Coached
Tool onboarding 05 / 05
Ready on day one, every time.

If you hire an appointment setter who doesn't know your specific automation tools, we'll train them so they can hit the ground running on day one.

CRM setup✓
Calendar & booking links✓
Dialer & SMS automations✓
Day 1 ready
Force Multiplier 3

Done-for-you, copy and paste SOP library

01

Dozens of SOPs swiped directly from our 7 figure autopilot agencies so you can tweak them to fit yours in minutes instead of hours.

02

Don't have what you need? We'll help your Sidekick create custom SOPs to document specifically how your team operates and set you up to scale.

03

Countless other SOPs created specifically for our agency clients to fill in virtually any gap and get you even more foundational frameworks to copy/paste into your operations.

04

Paid search, paid social, SEO, lead gen, content, design, dev, and more.

Standard operating procedure Copy
SOP · Paid search
Google Ads account build checklist
v4.2
Updated Sep 2026
42 QA checks
Owner: your Sidekick · reviewed by your Hero Success Manager
✓ 1. Conversion tracking verifiedGA4 + GTM events firing, values passing through
✓ 2. Campaign structure by intentBrand, non-brand, competitor, remarketing split
✓ 3. Negative lists appliedShared account-level lists, per-campaign exclusions
✓ 4. Launch QA42-point pre-flight before spend goes live
Swiped from a 7-figure agency · yours to edit SEO·Paid social·Lead gen· +40 more
A Sidekick and their Hero Success Manager writing an SOP together on a call
Force Multiplier 4

Ready to use, copy and paste template library

Four libraries in the belt — tap any one
9:41
heroesandsidekicks.io/utility-belt/templates
Heroes and Sidekicks Template library
Step 4 · Super secret bonus Force Multiplier 4 of 9
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40+ documents · 100+ PM task templates · yours to copy
Force Multiplier 5

Access to our marketing toolbox
(top marketing apps and tools)

01
Top-tier accounts

We pay thousands of dollars for access to the highest tier accounts for many of the most popular marketing tools (so you don't have to).

02
Every discipline

We have tools for SEO, paid search, paid social, organic social, databases for leads, flowcharts, funnel mapping, competitor research, AI copywriting, and many more!

03
Full access

As an extension of our team, we provide full access to a wide variety of tools so you can save on monthly subscriptions and redirect that revenue towards your growth.

04
Request a tool

Don't have what you need? Suggest a tool and we may add it to our toolbox to make sure you (and our other Heroes) have what you need.

GAGoogle AdsSLSlackHSHubSpotNNotionFGFigmaAIChatGPTASAsanaLMLoomGAGoogle AdsSLSlackHSHubSpotNNotionFGFigmaAIChatGPTASAsanaLMLoom
SRSEMrushSFSalesforceCVCanvaCUClickUpZPZapierMAMeta AdsAHAhrefsATAirtableSRSEMrushSFSalesforceCVCanvaCUClickUpZPZapierMAMeta AdsAHAhrefsATAirtable
Force Multiplier 6

Access to our master-class library (dozens of the top marketing and sales courses)

Get full access to dozens of marketing and sales courses with 3, 4, and 5 figure price tags that we've used to train our teams and your Sidekick(s).

We have courses for everyone at every level to ensure you and your Sidekicks have exactly what you need to take your skills to the next level.

Courses on paid search, paid social, SEO, lead gen, sales, mindset, time management, business strategy, CRO, and many more!

Don't see what you're looking for? Make a suggestion about what courses you'd like to see and we'll likely add them to the library.

Advanced paid search
72% complete · assigned to your Sidekick
$1,997
Included
Agency sales & closing
40% complete · assigned to your Sidekick
$4,500
Included
CRO fundamentals
100% complete · assigned to your Sidekick
$997
Included
+ dozens more · request a course and we’ll likely add it
Force Multiplier 7

Your full tech stack is on us (your client’s too if you want)

Get full access to our agency High Level account. We'll set you up with a High Level subaccount on the house and can do the same for any/all of your clients.

Receive virtually everything you need to market/sell/run an online business at zero additional cost. Set your clients up and provide additional value to them while you're at it!

Website builder, landing page builder, online appointment scheduler, survey builder, form builder, email automation, SMS marketing, course builder, call tracking, and more.

app.yourAgency.com · subaccount
Website builder
Landing pages
Appointment scheduler
Survey & form builder
Email automation
SMS marketing
Course builder
Call tracking
Monthly cost to you and your clients$0
Force Multiplier 8

One-on-one operations consulting with multi-7 fig agency owners

Live, 1:1 consulting calls with our founders (multi-7 figure agency owners) to guide you on how to structure your team for optimum efficiency, quality, and results.

Stop hiring for the wrong roles and focus on building a team where everyone is playing to their full potential and your team/culture is set up for long-term success.

Learn how to build a high output, low-cost team so you scale the right way and achieve maximum profitability and maximum freedom in your agency.

Your team, restructured
Founder call · 60 min
You · Agency owner
Account lead
You keep
Paid media
Sidekick
Ops & reporting
Sidekick
Owner hours freed
0 hrs/wk
Payroll per output
−0%
Force Multiplier 9

Appointment setting training with multi-7 fig agency owners

Live one-on-one strategy calls on how to develop your appointment setting program for your agency.

How to structure your offer, how to de-risk your services, who to reach out to, what to say in your messaging, which channels to reach out on, and more.

We'll even help you write your messaging and build your lead lists so you're set up for success right out of the gate.

Outbound sequence · built with you
5 touches
Day 1Email · offer + de-risk
Day 3LinkedIn · connect + note
Day 6Email · case study
Day 9Call · 2-minute script
Day 10
Reply
“Thursday at 10 works. Send the invite.”
What you get

Standard issue for every Hero.

Beyond the hire, you inherit the operating system we built running our own agencies.

Your Success Manager

A former agency operator at your side.

They design the onboarding plan, tune your delegation and communication systems, and flag where the next hire should go.

Included with every Sidekick →
MC
Weekly check-in · Thursday 10:00
Agenda: Q4 account load, new SOP for reporting
SOP library
Paid search — account build checklistCopy
Monthly client report — templateCopy
Outbound — 5-touch sequenceCopy
Landing page QA — 42 checksCopy
Creative brief — short-form videoCopy
140+ SOPs and templates
SOPs, templates and tools

The playbooks from our own agencies, copy and paste.

Process docs, project templates, creative briefs and a shared toolbox of top-tier marketing software accounts. Missing something? Your Sidekick documents it with our team.

Training and quality

When the job changes, we teach it.

Hire a developer, need GTM three months later? We train them. Every repeated mistake gets a QA step so it isn’t made a third time.

Course in progress
Google Tag Manager for media buyers · 68%

Built to be the last hiring partner you evaluate.

0
days from brief to fully onboarded
0+
agencies and in-house teams staffed
0
placement fees, hidden fees or lock-ins
Pricing

Simple monthly pricing, priced per Sidekick.

One flat monthly rate covers recruiting, onboarding, management, training and the full utility belt. No placement fee, no hidden costs.

Fractional
20 hrs / week

A specialist for a defined lane: reporting, SEO, creative or outbound.

Get pricing
✓ One vetted specialist
✓ Hero Success Manager
✓ SOP and template library
✓ Weekly check-ins
✓ Money-back guarantee
Most agencies
Dedicated
40 hrs / week

A full-time Sidekick embedded in your team, on your hours and tools.

Get pricing
✓ Everything in Fractional
✓ Full-time, your time zone overlap
✓ Skills training and QA
✓ Marketing toolbox access
✓ Replacement at no cost
Team
3+ Sidekicks

Build or rebuild a department with founders who have done it in their own agencies.

Talk to a founder
✓ Everything in Dedicated
✓ Team structure consulting
✓ Volume pricing
✓ Tech stack on us
✓ Priority recruiting
FAQ

The questions that come up on every first call.

Anything else? Ask a Talent Strategist. We answer fast.

Contact us →
General
Working together
Guarantee
Who is a Sidekick?+
An experienced offshore marketing, sales or operations specialist, typically with three to eight years of agency or in-house experience, working exclusively for your team on your hours.
Who do you work with?+
Agency owners and in-house marketing leaders at established or growing companies. If you have consistent client work and want to add capacity without adding overhead, we’re a fit.
How fast can someone start?+
Finalists within about a week of the brief, and a fully onboarded Sidekick within 14 days of your decision.
Where are Sidekicks based?+
Primarily the Philippines and Latin America, scheduled to overlap your working hours.
Who manages the Sidekick day to day?+
You direct the work. Your Hero Success Manager handles onboarding, weekly check-ins, quality reviews and training so management time stays low.
Which tools do they use?+
Yours. Sidekicks work inside your project management, communication and marketing stack. If a tool is new to them, our training team teaches it.
Can a Sidekick work with my clients directly?+
Yes, when you want them to. Many agencies start internal and move client-facing after the first month.
What if it isn’t a fit?+
We replace the Sidekick at no cost, and the first month is covered by a money-back guarantee.
Are there placement or hidden fees?+
No. One flat monthly rate per Sidekick covers recruiting, onboarding, management, training and the utility belt.
Is there a long-term contract?+
Month to month. Our model only works when the fit is right, so we don’t lock you in.

Your Sidekick is one call away.

A 30-minute conversation with a Talent Strategist about who you need first and what it would take to have them on the team in two weeks. Low pressure, by design.

Book a call with a Talent Strategist →
Sidekick HQ
+ New role
Open roles
1
Finalists ready
3
Intro call
Thu
MS
Maria S.
Paid media · Fit 94
Meet
Intro

One recruiter, one onboarding plan, one manager who stays. Two minutes explains the whole model.